St. Mary's Medical Center

In collaboration with advertising agency Parker Avenue, I created a campaign to build awareness for St. Mary’s Medical Center’s urgent care clinic—the only one in San Francisco to guarantee a wait time of 30 minutes or less. The campaign included custom photography, print, direct mail, and out-of-home advertising. This attention-grabbing campaign resulted in a volume increase of 25% per month and a return on investment of 400%! Project Scope: Advertising concept and design, photo design, art direction, out-of-home display advertising, direct mail, photo retouching